Salon Marketing Consultants – Salon Marketing | Tips, Tools, Ideas & Plans | Consultants, Experts & Gurus

reputation marketing for salon spas

Coach Christopher — Mon, 23 Nov 2015 18:25:22 +0000

How to get 5 Star Reviews and use Reputation Marketing in your Salon Spa You MUST be doing these 3 things for your Salon Spas reputation... 1. MONITOR your online reputation because 1 comment can kill. 2. CREATE your own online reputation, because if you don't the haters will. 3. MARKET your reputation, because the most (& highest) reviews, get the VAST majority of the business See this video as an explanation: (& then email me for a trail demo) Get a 7 day trial here for $1 Plans are either: $297/month OR prepay for the year, for $97/month ($1164). IF you'd like to go quarterly for $499, call me. 970-306-6250 or contact us.

Shift Happens

Coach Christopher — Mon, 14 Sep 2015 18:02:48 +0000

I just posted a video in our private facebook group called "shift happens" You can ask to join our group here https://www.facebook.com/groups/140978879272993/ But the video is about HOW FAST things are changing. I mean EXPONENTIALLY changing. For example: 65% of the jobs of the future, DON'T EVEN EXIST YET. And knowledge is changing and growing so fast, if you were to start college, within 2 years (i.e. before you're half way through, lol), most of what you learned would be obsolete. This tells me 2 things. 1) You need to stay on top of the game. ...that's why I've been emailing you so much about video marketing, seo, ppc, your website, automated systems, etc., etc., etc. Online marketing is ALWAYS changing. 2) If you're not even online yet (the way you should be, and I GUARANTEE YOU that 99% of you ARE NOT)... and you're doing the same things you have done for the last half decade (i.e. print ads, using constant contact, etc)... YOU ARE FALLING BEHIND AT AN EXPONENTIAL RATE. All it takes is one (1) person in your market who knows what they're doing (or hires me, lol) and you are in for a world of hurt. Be that one person. Take $3k/month of something you're doing that you can't track and isn't working, and let's put it to GOOD use. Something that will get you a steady stream of NEW clients, on a daily basis.

Google’s new 3-box and what it means for your Salon’s SEO…

Coach Christopher — Tue, 25 Aug 2015 00:24:39 +0000

Google's new 3-box and what it means for your Salon's SEO... COMMENT BELOW PLEASE...

How to get more salon clients during the slow season?

Coach Christopher — Fri, 15 May 2015 16:07:19 +0000

Ok, what now my fellow salon spa owners?

I hope you had an A-MA-ZING Mothers Day! Ideally you were BOOK SOLID... AND sold a ton of gift certificates... But what Now??? The "Big 3" are over (X-mas, V-day & M-day). That was most of your sales. Not only is that over, but now you've got to redeem those gift certificates all year long. And during the slower months, to boot. So what do you do? EASY ANSWER. You take a break from working in your business and work on it, setting up some additional marketing systems. Why? Because they'll bring in new clients on auto-pilot. Here are some options for you (& we can help with any/all of them): 1 - Make sure your site is MOBILE Friendly before Google removes you from the search results. 2 - Make sure your site scores well (use WebsiteGrader.com but don't give them your email). 3 - SEO your site (for professionals only). 4 - Have us setup a "Sales Juggernaut" Marketing System on your site, so you're not wasting those visits. 5 - Create a Press Release for us to get national exposure for you (the last client I did this for got featured in a national magazine as well as 100+ news channels) 6 - Switch from WASTEFUL Print Advertising to SMART internet advertising (my favorite thing to do) 7 - Get DOZENS AND DOZENS of 5-Star Reviews Online (this is easy) 8 - Hire us to coach and mentor you ...leave a comment below please.

Google’s mobile algorithm changes April 21st 2015 for websites, Are You Ready?

Coach Christopher — Thu, 26 Mar 2015 16:55:37 +0000

On April 21st, MILLIONS of businesses will "fall off" of Google.

Why? Because they're NOT mobile optimized. Here's what Google just said: "Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices." This makes perfect sense, because MOST of the people online are on mobile devices. So... YOUR WEBSITE BETTER NOT ONLY SCORE WELL, AND BE MONETIZED, BUT ALSO MUST NOW BE MOBILE-FRIENDLY ...or Google will drop you and your (smarter) competition will be getting your clients. So if you've been thinking of upgrading your site, NOW is the time. PLEASE comment below. P.S. Contact me if you need help with your site.

Working on my Salon Business in Hong Kong

Coach Christopher — Fri, 13 Mar 2015 18:02:10 +0000

I was in Hong Kong! WHAT was I doing there? Setting up a new corporation, so now I'm just like Starbucks & G.E., lol But I took time to go there (with a group of others) and WORK ON MY BUSINESS. Do you do that? Work ON your business? I know we all work IN our businesses, but I mean working ON it. When was the last time you stepped away from managing staff, working the front desk, helping clients and trying to figure out marketing... to work on the BIG picture? Checking off those items that will make a HUGE difference in your bottom line? Not only should those things be written down as a goal, but you should set aside time to work on the plan to hit those goals by your deadline! THAT is how BIG changes come about. And I'm not talking about some average 5% growth crap that big business calls a success, but about 100% growth items. FOR EXAMPLE: An email promo I did for a coaching client of mine outdid her sales for the ENTIRE YEAR, in just 1 email. Every time we put together a new promo, her phone rings off the hook. I just did a simple promo for a Plastic Surgeon who got enough business from it to pay for my coaching for an ENTIRE YEAR. ...and that was just 1 email, 1 thing, because we took time to work ON their businesses. How about you? Would you like some coaching help with your business? Keeping you on track? Or maybe some done-for-you marketing help? ...because if you're thinking "social media / facebook" is where it's at now, you've missed the boat. The facebook opportunity ended 3 years ago, lol. As a coach, I GUARANTEE I can make you an extra $5,000.00 in your biz, minimum. Just comment below and let's chat.

Salon Spa Free Christmas Marketing Ideas

Coach Christopher — Sun, 14 Dec 2014 20:03:22 +0000

Salon Spa Free Christmas Marketing Ideas

When quite literally everyone is giving away "specials" as gifts, I've got one for you here, completely on me! It's one of my TOP stealthy Christmas promo ideas I use in my own Salon Spa. It's Great for (1) Being a great person who your clients will adore and stay loyal too. (this is VERY important if you have independent contractors). (2) Getting on the news. (my PR service can get you national coverage with this) (3) Making sales, (especially if during an open house, in person), and (4) Getting NEW clients Here are the details: Please comment below and let me know your thoughts!

Salon Marketing Ideas for Christmastime

Coach Christopher — Wed, 03 Dec 2014 20:57:23 +0000

Salon Marketing Ideas for Christmastime

comment below please!

Salon & Day Spa Holiday Marketing Ideas

Coach Christopher — Mon, 03 Nov 2014 19:10:17 +0000

Salon & Day Spa Holiday Marketing Ideas

Salon Spa Holiday Marketing Plans

Coach Christopher — Mon, 03 Nov 2014 17:27:14 +0000

Have you ever heard this phrase "Information Overload"? It's something MANY owners get. NOT knowing where to begin because they want to know everything before starting. So they study and research everything! This is from FEAR of making a mistake, or not being perfect. (hint: it doesn't need to be perfect, just done)! They then get a feeling of overload (sounds like we all could use a spa visit, haha). This leads (usually) to never do anything (or not nearly enough). Where all you need are 3 things: 1 - Know your Goal, i.e. $100,000 in sales this Holiday season. 2 - Create a PLAN (the steps you need to take) 3 - Schedule TIME to do it. It - is - that - simple. However, it's the plan that many of us fall into information overload on. Should you do print? Television? Radio? Web? Facebook? Twitter, pinterest, linkedin, instagram? Should you do PPC ads? Where? On google, or facebook? or yahoo? bing? youtube? What should the ad say? What should my special be? What about my own clients, should they get this offer too? Or just new clients? Should I do a groupon? (NO YOU SHOULDN'T). Soooooooo many questions, you don't know where to start. So you never do, you just fall back to what you did before, which has you struggling with little to no growth. Well, Just know this. IF you want to have bigger sales than last year, you can't keep doing the same thing as last year. A recent call I had (I hope they don't mind me sharing) said they had a goal, to grow by a few hundred thousand dollars. AND to cut back from working so much, constantly. I asked "How. How will you do this?" And they said "doing the same thing as the year before, running a "brand" ad in a magazine". ...but doing that for the last few years had actually lowered their sales, they were spiraling downwards. Guess what? NOT going to happen, no growth for them. That is unless they try something new. Are YOU ready to boost your biz? Start with your foundation. I can help you. Let's try something that's proven, cheap and you own. Comment below or email and let's chat, because the holidays are upon us.